Posts Tagged ‘glorify’
MAC is back! They’re definitely not one of those smoke under the door frame brands, sneaking in a few good collections each year. No. MAC launches collections at heavy artillery speed and this month, we can expect at least four color collections and at least one skin collection. Whew!
The collection I’m most excited about is In Extra Dimension. I suspected the finish and texture would resemble that of many metallic hybrid products recently launched. And I was right! In fact, it seems the formulation most closely mimics that of the Estée Lauder Illuminating Powder Geleé (face and eye) finishes.
Take a peek at the Extra Dimension Skinfinishes (there are three in the collection) and tell me what you think…
Bottom left: Whisper of Gilt, Top Middle: Glorify, Bottom Right: Superb (and yes, it is!)
Left to Right: Superb, Glorify, Whisper of Gilt
Glorify – a beautiful metallic copper. It’s intense for fair-lighter skins yet looks stunning as eyeshadow. If you have a darker medium to dark skin this will look gorgeous in the summer.
Glorify up close. The finish, texture and wear is identical to the Estée Lauder Illuminating Powder Geleé – smooth, easy to apply, and blend.
Dupe #1: Left – Glorify, Right – Estée Lauder Illuminating Powder Geleé in Topaz Chameleon. They look (and apply) like twins!
Superb. This photo is a re-shoot (the original shot didn’t turn out well) which is why the wave pattern doesn’t look smooth.
Superb up close. If you were unable to pick up the Modern Mercury geleé this one is an exact dupe (Ter, you’ll love it!).
Dupe #2: Left – Superb, Right – Estée Lauder Illuminating Powder Geleé in Modern Mercury. Yeah, they look the same to me too.
Whisper of Gilt. This is my pick of the trio (although if you don’t own Modern Mercury, you’ll want Superb!).
Whisper of Gilt (I swatched it for you above). I couldn’t find anything in my collection that resembles this soft, neutral gold. It makes a terrific highlight shade that when buffed well, gives the skin a dewy glow.
Availability: MAC counters, MAC stores maccosmetics.com (official launch date is April 5th)
Price: $28/US, .31oz
4/5 Smooches: Find a shade you like and let the good times finish roll!
There have been rumblings amongst makeup mavens over the sneaky or unfair way Estée Lauder has (essentially) re-released their Powder Geleé formulation in the MAC Extra Dimension Skinfinsh. I want to share my two cents on the topic…
Many loyal MAC buyers (generally a different demographic than that of the Estée Lauder buyer) may not consider buying Estée Lauder (still known as my mothers makeup brand, although that is certainly changing) and therefore would not experience the new geleé finish products. From a business standpoint, it makes sense (to me) to share the formula with a sister brand who, for all intents and purposes, speak to a different audience. Why shouldn’t we all get to benefit from this fantastic formulation?
How do you feel about sister companies sharing product recipes (even though the ingredient listing for the brands are different)? Do you feel it’s a flawed strategy, are you disappointed?
❤Liz
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